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What Your Video Can Learn from Twitter

by Eric Guerin | Mar 26, 2013 | Online Video Marketing...Creatively

Twitter built its reputation and entire platform upon the credo of brevity. 140 characters, in a tweet. No more. In a time when content creation was “the more verbose, the better”, Twitter released it’s microblogging social media service. The rest is...

The SOPA / PIPA Bills & What They Could Mean for Your Business

by Eric Guerin | Jan 6, 2012 | Online Video: In My Opinion

  Let’s say you have a website and you post regularly to a blog. At some point someone (not affiliated with your company) randomly posts a comment on one of your blog posts mentioning another company or linking to a video about that company on YouTube. Then...

The SOPA / PIPA Bills & What They Could Mean for Your Business

by Eric Guerin | Jan 6, 2012 | Online Video: In My Opinion

  Let’s say you have a website and you post regularly to a blog. At some point someone (not affiliated with your company) randomly posts a comment on one of your blog posts mentioning another company or linking to a video about that company on YouTube. Then...

Buzzworthy Wednesday: Adventures of Captain Inbound: Episode One

by Eric Guerin | Jul 28, 2010 | Online Video Marketing...Creatively

Originally published on the Inane Ramblings of Eric Guerin Blog.   This week’s Buzzworthy Wednesday is an animated video created by HubSpot for the “Adventures of Captain Inbound: Episode One”. Full Disclosure: I may be a bit biased here since I...

What social media site refers the best video viewer engagement?

by Eric Guerin | Aug 17, 2009 | Online Video Marketing...Creatively

Social networking and bookmarking sites are a critical part of any online marketing effort utilizing video because you need to get your video seen where your key demographic is spending time online. TubeMogul recently completed a research case study to find exactly...
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