by Eric Guerin | Mar 7, 2017 | Online Video Marketing...Creatively
If you keep your marketing videos short and to the point; they’re more popular. The ideal business video length is something we’ve written about before. Recent statistics from AOL’s State of the Video Industry Global Research Study confirm that shorter is...
by Eric Guerin | Feb 21, 2017 | Online Video Marketing...Creatively
16 B2B Video Marketing Benchmarks Infographic from Vidyard How do you measure how well your video marketing is performing compared to your competitors? For businesses marketing to consumers, finding benchmarks is fairly easy. For B2B marketers utilizing video...
by Eric Guerin | Feb 10, 2017 | Online Video Marketing...Creatively
For the third consecutive year we’re proud to have developed this visual interpretation of what we felt were 17 of the most compelling video marketing statistics to help you get your video budget increased in 2017. Have a skeptical boss you need to see the light...
by Eric Guerin | Feb 8, 2017 | Online Video Marketing...Creatively
Social media presents great opportunities for brands, both large and small, to reach their audience. But what to publish? Which social media networks present the best opportunities? Brightcove, an online video technology firm, recently surveyed over 5,500 consumers...
by Eric Guerin | Aug 15, 2016 | Online Video Marketing...Creatively
The traditional family has changed a lot since Father Knows Best aired in the 50s. The American family dynamic has drastically shifted. Don’t think so? Well consider that 88% of millennial dads feel it’s at least somewhat important to be the ‘perfect...