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Is a 30 Second Video the Perfect Length?

by Eric Guerin | Feb 22, 2017 | Animated Videos & Tutorial Animations, Online Video Marketing...Creatively

There’s statistics to support how short attention spans are online. There’s also been studies done of how you need to grab the viewer’s attention within the first 8 seconds in a video or you lose them. Now I’m not saying that 30 seconds is the...

Social Video: Turning Views into Sales

by Eric Guerin | Feb 8, 2017 | Online Video Marketing...Creatively

Social media presents great opportunities for brands, both large and small, to reach their audience. But what to publish? Which social media networks present the best opportunities? Brightcove, an online video technology firm, recently  surveyed over 5,500 consumers...

Dinner Party Etiquette & Social Media

by Eric Guerin | Aug 10, 2016 | Online Video Marketing...Creatively, Online Video: In My Opinion

This post is a bit of a rant, so bear with me and you’ve been warned. There used to be some sage dinner party advice “never discuss politics, sex, religion or money.” The reason? Because politics, sex, religion and money can be complete party killers. In...

What Google’s Encryption Push Means for Your Video Content

by Eric Guerin | Aug 9, 2016 | Online Video Marketing...Creatively

Earlier this year, Google began tracking the progress to offer 100% encryption across all of its services. One of their most difficult properties to fulfill this on is YouTube. The enormous amount of traffic across innumerable devices people use to watch videos made...

AT&T mHealth Video Monitor “Birth Announcement” for Facebook & Instagram

by Eric Guerin | Apr 13, 2016 | Online Video Marketing...Creatively

We created this AT&T Authorized Licensed partner Baby’s Journey who developed and manufactured the new AT&T mHealth monitoring family of products. The video was created to tease the “birth announcement” of the video and audio monitors...
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  • Is a 30 Second Video the Perfect Length?
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  • The Top 17 Video Marketing Statistics for 2017

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