by Eric Guerin | Apr 17, 2015 | Online Video Marketing...Creatively
I recently picked up a film scanner and was scanning old 35mm negatives from my college photography days. While I was sorting through the negatives my five year old asked what they were and I was caught a bit off guard as to how to explain this. I’m normally...
by Eric Guerin | Apr 16, 2015 | Online Video Marketing...Creatively
By now you may have heard the news that LinkedIn acquired Lynda.com for $1.5 billion. That’s correct BILLION with a B. If you’re not familiar with Lynda.com, it is an online learning company that specializes in expert-led video instructional courses. So why would...
by Eric Guerin | Apr 14, 2015 | Online Video Marketing...Creatively
Ten years ago, YouTube sparked a revolution in how video content was used for marketing. Before YouTube, video was solely a tool for trade shows, sales people showing them in meetings and television advertising. There was no easy or effective way to distribute video...
by Kendra Hoffman | Apr 10, 2015 | Online Video Marketing...Creatively
When your marketing team is creating an explainer video or training program, you may be tempted to use the nearest “good voice.” The guy in sales who used to be a DJ. Your sister, who sings for the orchestral choir. After all, they have fantastic voices, they’re...
by Kendra Hoffman | Apr 10, 2015 | Online Video Marketing...Creatively
When your marketing team is creating an explainer video or training program, you may be tempted to use the nearest “good voice.” The guy in sales who used to be a DJ. Your sister, who sings for the orchestral choir. After all, they have fantastic voices, they’re...
