by Kendra Hoffman | Dec 16, 2014 | Online Video Marketing...Creatively
The other day, one of my agents said “it’s been very boy-centric over here,” pointing out that there had been a run of scripts with specs requesting male voices. On the other hand, I’ve picked up some jobs recently because clients are “switching to a female”...
by Kendra Hoffman | Sep 30, 2014 | Online Video Marketing...Creatively
Ah, comedy. When it’s done well, it can warm up a room, diffuse a situation, make someone like you more…and bring a human touch to your explainer video. But your video doesn’t have to be hilarious. It just has to employ one key comedic technique in...
by Kendra Hoffman | Sep 30, 2014 | Online Video Marketing...Creatively
Ah, comedy. When it’s done well, it can warm up a room, diffuse a situation, make someone like you more…and bring a human touch to your explainer video. But your video doesn’t have to be hilarious. It just has to employ one key comedic technique in...
by Eric Guerin | Aug 19, 2014 | Online Video Marketing...Creatively
People usually take action on behalf of a cause only when they feel an emotional connection. That’s human nature. Unfortunately, many nonprofits are not very good at telling and sharing their own stories. Most of those using video are doing a fantastic job of making...
by Peach Tunefruit | Aug 13, 2014 | Online Video Marketing...Creatively
Have you ever felt something’s just not quite right when viewing an explainer video? What is that pivotal ingredient? Think of the elements to a great explainer video: meaningful visuals, pleasant voiceover, and powerful soundtrack. Maybe we just sometimes overlook...
