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Is a 30 Second Video the Perfect Length?

by Eric Guerin | Feb 22, 2017 | Animated Videos & Tutorial Animations, Online Video Marketing...Creatively

There’s statistics to support how short attention spans are online. There’s also been studies done of how you need to grab the viewer’s attention within the first 8 seconds in a video or you lose them. Now I’m not saying that 30 seconds is the...

12 (work)Days of Christmas Video Storytelling: The Greatest Gift

by Eric Guerin | Dec 16, 2016 | Online Video Marketing...Creatively

After John Lewis, perhaps the brand most associated with great storytelling ads over the past few years has been Sainsbury’s. TheTo those unfamiliar with Sainsbury’s, is one of the largest chains of supermarkets in the United Kingdom. One of their best...

End User Experience Monitoring Explainer Video

by Eric Guerin | Aug 12, 2016 | Animated Videos & Tutorial Animations, Online Video Marketing...Creatively

Something like end user experience monitoring can sound really complicated, but it doesn’t have to be. We worked with Aternity to create a simple to understand analogy using coffee for their home page video. It’s animated to show just how easy end user...

American Association of Diabetes Educators Video

by Eric Guerin | Nov 3, 2015 | Animated Videos & Tutorial Animations, Online Video Marketing...Creatively

Let’s face it, when someone is first diagnosed with diabetes, it can be a shock. There’s lots to learn about and in many cases lifestyle changes need to take place. The American Association of Diabetes Educators were looking to create a video for National...

Flash is Dead, Long Live Flash

by Eric Guerin | Sep 24, 2015 | Online Video Marketing...Creatively

If you haven’t heard recently, many browsers have blocked Flash. Both Firefox and Chrome have decided to block ads from serving that require Flash. Way back in 2010, Steve Jobs saw the end of Flash Player. Flash Player should have gone the way of the Dodo long...
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Recent Posts

  • What Do Voice Actors Do When They Are Sick?
  • As Your Video Gets Longer, Your Audience Gets Smaller
  • Is a 30 Second Video the Perfect Length?
  • Measuring Your Business Video Marketing Success
  • The Top 17 Video Marketing Statistics for 2017

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