by Eric Guerin | Feb 7, 2017 | Online Video Marketing...Creatively
Web accessibility usually refers to utilizing inclusive design to help visitors with disabilities but how does it apply to your video marketing? For video content, that includes closed captions for any audio in the video. You may think captions aren’t important...
by Eric Guerin | Jan 15, 2017 | Online Video Marketing...Creatively
One day I hope the isolating vitriol that currently divides our country will finally ebb away enough for all of us to realize we’re all in this together. Later this week our country will be inaugurating perhaps the most controversial president in our history....
by Eric Guerin | Dec 23, 2016 | Online Video Marketing...Creatively
Today is the final workday before Christmas! With that in mind I present what was among the first great storytelling ads of Christmas. It was the ad that really hit a nerve and started it all for…you guessed it…John Lewis. So the final one as I had...
by Eric Guerin | Dec 22, 2016 | Online Video Marketing...Creatively
Day 11 is usually reserved for pipers piping, but how about some quirky train whistles blowing instead? This ad from H&M is my pick for the best holiday ad of this year. H&M is a multinational clothing-retail company and spun this holiday tale of creating...
by Eric Guerin | Dec 21, 2016 | Online Video Marketing...Creatively
This Sainsbury’s ad from 2014 is about one of the most amazing and true Christmas stories of all time. According to historical events, on Christmas Day, 1914, the Germans and British guns fell silent while the two armies met in no-man’s land, sharing gifts and...
by Eric Guerin | Dec 20, 2016 | Online Video Marketing...Creatively
Day 9 is definitely not a shake your rump worthy of 9 ladies dancing, but it is amazingly good in it’s own quirky way. Germany’s EDEKA supermarket chainand their ad from 2015 is a sad but poignant commentary on society in general. If you’re...
