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Millennial Dads & Mobile Video

by Eric Guerin | Aug 15, 2016 | Online Video Marketing...Creatively

The traditional family has changed a lot since Father Knows Best aired in the 50s. The American family dynamic has drastically shifted. Don’t think so? Well consider that 88% of millennial dads feel it’s at least somewhat important to be the ‘perfect...

End User Experience Monitoring Explainer Video

by Eric Guerin | Aug 12, 2016 | Animated Videos & Tutorial Animations, Online Video Marketing...Creatively

Something like end user experience monitoring can sound really complicated, but it doesn’t have to be. We worked with Aternity to create a simple to understand analogy using coffee for their home page video. It’s animated to show just how easy end user...

Dinner Party Etiquette & Social Media

by Eric Guerin | Aug 10, 2016 | Online Video Marketing...Creatively, Online Video: In My Opinion

This post is a bit of a rant, so bear with me and you’ve been warned. There used to be some sage dinner party advice “never discuss politics, sex, religion or money.” The reason? Because politics, sex, religion and money can be complete party killers. In...

What Google’s Encryption Push Means for Your Video Content

by Eric Guerin | Aug 9, 2016 | Online Video Marketing...Creatively

Earlier this year, Google began tracking the progress to offer 100% encryption across all of its services. One of their most difficult properties to fulfill this on is YouTube. The enormous amount of traffic across innumerable devices people use to watch videos made...

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